Today we’d like to introduce you to Andrea Madril.
Andrea, can you briefly walk us through your story – how you started and how you got to where you are today.
I could not wait to become a mom. Throughout my pregnancy, I remained pretty zen, reminding myself that I could get through anything and that I was made for this. But after a difficult labor and delivery, my physical and mental states prevented me from accessing those mantras once I was home. With a new baby and a fragile mind and body, I used the limited materials the hospital gave me to care for myself. Still in extreme pain and discomfort, I searched online to see if there were additional items that would soothe me in some way. Thanks to overnight shipping I slowly found relief with different products. I wondered why the other moms in my life and I hadn’t known about these items. And I wished I already had all of these goods at home since the hours spent searching and waiting for relief should have been time spent with my precious newborn. Through my postpartum reflections and conversations with other mothers, I found that there isn’t as much focus on mom after having a baby as there should be. While I couldn’t have prepared for the emotional experience as it’s different for everyone, I could have been more prepared for the physical aspects of recovery. So, I created my company Sunflower Motherhood to give other mamas what I wished I had and to make mom care a bigger part of the newborn baby culture. Curated from one mom to another, our bundles relieve postpartum discomfort as well as encourage self-care on the wild ride of motherhood.
Has it been a smooth road? If not, what were some of the struggles along the way? Any advice for other women, particularly young women who are just starting their journey?
Of course not! The company grew from a struggle to begin with: my transition into motherhood. The main challenges along the way for me have been on the emotional end. The inner battles have been harder to work through and gain perspective on than the expected startup struggles such as funding, reach and marketing. Starting your own company is an insecurity-evoking process. When you have yourself to rely on for success, you are forced to look yourself in the mirror and see some things you’ve glanced over in the past. Uncovering and understanding these parts of your character helps you get out of your own way and go after what you believe in.
Any advice for other women, particularly young women who are just starting their journey?
My advice for women starting their journey is to get to know yourself in your new role. Ask yourself why you feel uncomfortable, why you’re scared of failing, why someone’s opinion affects you so much, whatever it is. And do so without self-judgment but with the goal of growing. Motherhood and entrepreneurship have helped me get to know myself better than ever. Knowing that I’m a malleable work in progress with the goal of evolving makes it easier to believe in myself.
What should we know about Sunflower Motherhood? What do you guys do best? What sets you apart from the competition?
Sunflower Motherhood offers pre and postnatal care packages for the expecting mom that promote self-care and maternal wellness on the wild ride of motherhood. The signature item and best seller is the Recovery Bundle, which gives mama-to-be essential postpartum products to heal well, relieve discomfort, and practice self-care after the baby arrives. Our goal is to help mama care for herself amidst all the caring for the baby.
What sets us apart in the baby shower gifting world is that we are shining a light on the mom. At baby showers, expecting mamas receive the essentials to care for their child. But what about the basics to care for herself as she recovers from having a baby and adapts to a new lifestyle? There is so much focus on and preparation for the baby, but not a lot on the mother. We are proud of our mission to make mom care a bigger part of the picture. We are also proud to donate a portion of our proceeds to Every Mother Counts, an incredible organization working to make pregnancy and childbirth safe for everyone.
Who do you look up to? How have they inspired you?
Christy Turlington Burns, the founder of Every Mother Counts. The way in which she took her experiences during childbirth and then reflected on what is missing for other mothers around the world is more than moving to me. I appreciate that after surviving severe complications, she was inspired to research what pregnancy and childbirth look like for mothers in less fortunate circumstances, then start a company with the mission of improving maternal healthcare all over the world.
- Website: www.sunflowermotherhood.com
- Email: firstname.lastname@example.org
- Instagram: www.instagram.com/sunflowermotherhood
- Facebook: www.facebook.com/sunflowermotherhood
Genesis Imagery (main photo)