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Daily Inspiration: Meet Amanda Hollander

Today we’d like to introduce you to Amanda Hollander.

Hi Amanda, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My love for web design and coding began all the way back in middle school – The Myspace days that we all remember! As a preteen and teenager, I was obsessed with coding my Myspace, building out themes, making stop-motion videos, photoshopping my creative little heart away, and so much more. At the time, I had no idea that this could even be a career, but I knew that I LOVED that perfect fusion of creativity and tech and that I could stay up all night learning and designing.

Somewhere along the way, this love for web design got set aside in the pursuit of a formal Psychology degree, but freelance opportunities in web and graphic design kept showing up in my life and as I took these on and immersed myself in re-learning it all, I was suddenly reminded how much I was in LOVE with this industry and how excited it got me. I knew in my heart that I was meant to do this as my full-time career, so I took the leap in 2016 and went all-in with creating my own web design business – Amanda Hollander Design! And that Psychology degree? It’s actually been a game-changer in designing strategic websites!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
I think all entrepreneurs can relate – Running a business can be a bumpy yet extremely beautiful road! The three most important things I’ve learned from my past five years as a full-time web designer + business owner are: 1.Take imperfect action and just START. You’re ready. Seriously. Start now. Start imperfectly and messy, but just start. No matter how much you already know, you are STILL going to grow and improve your skills… It’s just a fact. But… you need that starting point to build upon. If you wait forever to “know everything” and for it to be “perfect,” you’re missing out on so much opportunity to improve through real experience.

2. You’re a unique individual who has unique strengths – Pay close attention to how YOU get the most creative and use that to CHOOSE how you run your business. You’ll serve your clients more deeply and be able to bring your best self to the table.

This has been the #1 lesson learned for me. It’s so easy to just look at how everyone else is doing things and try to replicate it because surely it must work… Right? It can, but we all have completely different strengths and ways to get into our creative flow and when we ignore that and to “try to push ourselves into an unnatural way of working… That’s the recipe for burnout. I’ve learned that the hard way, one too many times! Last year, I completely restructured how I do web design projects into the way that I personally am the most creative and it was single-handedly the best business decision I ever made. Not only were my clients wanting this type of structure, but my excitement and passion for web design came back stronger than ever. In turn, this helps me serve my clients more deeply and in a more impactful way that they deserve!

3. Look at every bump and obstacle as an exciting learning experience. In the beginning stages of running a business, I’ll be honest – Mistakes felt like the end of the world! But besides the fact that that is impossible to always do everything perfectly, you’ll also never grow as a human or a business owner with this mindset. The difference between a successful, fulfilling business and one of struggle and discontent is taking the time to reflect, learn, and make changes from every experience. There’s ALWAYS something you can take away from it, I promise.

These days, I’m actually kind of starting to look forward to the bumps in the road because I know that every bump will help me in the long run!

As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
In short, I’m a web designer for busy entrepreneurs that want an incredible website that makes sales, feels as creative + unique as them and their business, and makes a huge impact. Without sacrificing their own precious time & energy! You can also think of me as your personal creative + technical sidekick who comes in to work the web design magic while you keep working your business magic.

I specialize in working with e-commerce brands, business/spiritual coaches, and small, local businesses. I design and develop primarily on Shopify, Kajabi, Showit, and SquareSpace. I’m most known for my Design in a Day package – Design in a Day is a 1-day website intensive, designed for launching small websites or revamping your current website and it is SUCH a fun time! It’s a highly interactive experience (think – morning coffee cheers, chatting all day with live feedback as your website comes to life, and celebratory champagne!) and it’s so incredible at how much web design magic can be made in a single day with the help of the strategic prep-work we do and collaborative experience!

Design in a Day has been widely loved with my clients who are growing their businesses quickly and want to stay in their purpose – making an impact with their business – and not have weeks or months taken up by a long design project that’s out of their realm of expertise. They need a web design sidekick to step in, work the creative + tech magic, and guide them through the process easily. That’s where I happily come in!

What sort of changes are you expecting over the next 5-10 years?
Web design has come such a long way in the past decade, let alone the past 2-5 years! We’ve moved from needing websites to be custom coded, from the ground up, to a plethora of incredible website platforms that anyone can build on, which has made getting an awesome website so much more accessible.

With the move into a variety of amazing website platforms, and with almost every business needing to go online, I’ve seen a huge shift in creativity – Cookie-cutter websites that all look the same are going to be a thing of the past. Of course, there are certain web design principles that should usually always be followed, but with over 1.7 BILLION websites & counting as of this very second, it’s time to STAND OUT. Every business and person is completely unique and with your website being your online home and the face of your business to to every stranger online these days… It should convey everything special that you bring to the table!

Contact Info:

Image Credits
Zack Hollander / Epoch Visuals

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