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Meet Jesus Salazar

Today we’d like to introduce you to Jesus Salazar.

Hi Jesus, we’d love for you to start by introducing yourself.
Funny enough, my filmmaking career started within my real estate career. I am also a Realtor in California, serving mainly the north of San Diego county, and when I first started, I knew I wanted to portray being a realtor in a different perspective. I started by filming house tours on my iPhone and a phone stabilizer (which I had to borrow from a colleague every time). That then evolved into directly speaking into the camera and creating a series ‘Real Estate Wednesdays’ where I informed my audience real estate vocabulary, process, affiliations, etc.

Working with the head of the media department of my brokerage at the time, I upgraded my gear (camera, editing software, audio equipment, etc.) for higher quality videos, and after a few months, I decided to take my ‘talent’ to industries outside of real estate. I then started to promote myself as a videographer and began doing free content creations for many of my local friends/entrepreneurs in the city who I thought deserved to have their talents spotlighted. I worked with musicians, small business owners, athletes, etc.

Fast forward a year later, it’s amazing what the combination of relentless work and consistent marketing can do to a business. I was now managing two businesses, Videography & Real Estate. Supported by a great real estate team, I was able to not only do videos for our group but others as well. This grew our teams’ social media presence and also, my media business as referrals started to call in weekly wanted to have their social media presence grow as well. Simultaneously, I was also constantly promoting myself as a videographer outside of the real estate and was doing business in all other industries, finding myself in Los Angeles every weekend.

Present-day, I would not be where I am with the help of key individuals in my life and will forever be grateful. You can now either find me fully suited up touring a million-dollar home, wearing jeans and a flannel shooting music videos in LA or simply enjoying a nice drink with some friends.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
It definitely has not been a smooth road. One struggle I would say would be lack of experience, but that is only resolved by offering to put yourself out there and finding individuals who would be willing to work with you, even if what you produce is free of charge. This will grow your skills, whether it’s editing, filming, focus level, etc.

Another would be to find business; there was a time where this was my only source of income, and I had to direct message 20+ businesses every single day in hopes of someone wanting to work together. I went a month with no business at all, even with doing all my outreach. The last one would be the sense of burning out. With so many projects you’d want/can get yourself into, it’s equally important to find a work/life balance that’s not only helps keep you focused longer but creatively potent as well.

Can you tell our readers more about what you do and what you think sets you apart from others?
I work in various types of fields for creative content. I’ve worked in industries from weddings, event recaps, music, small businesses, real estate, behind-the-scenes action, corporate introductions, the list goes on. Out of all of these, I would say I specialize in Real Estate Content only because of the amount of videos I do/done is substantial to the rest.

I am most proud of my journey so far and taking a risk on a life worth living. One industry I would love to get into would be the movie industry. I feel like I could manage a team and knock the production out of the park. I feel like one thing that sets me apart from others is my approach to every project. Once the vision or idea is presented to me, I already have the video in my head and a couple weeks later have it playing on the screen. I think that’s pretty powerful.

What are your plans for the future?
Future plans are to be working in the film industry and wanting to be a part of a movie, produce a short film, then a full feature film that airs in theaters. I also enjoy traveling the world. One thing I learned from recent travels is that the world is soo much bigger than you can believe. Bigger than your hometown, county, and state, the world has endless locations, perspectives and lifestyles that you can always learn from.

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