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Meet Raquel Chavez

Today we’d like to introduce you to Raquel Chavez.

Hi Raquel, please kick things off for us with an introduction to yourself and your story.
I am Raquel Chavez, a branding coach and graphic designer of Unique Design agency in San Diego, California. My story begins two years ago when I decided to build a design agency that develops branding and web design for female entrepreneurs who want to launch their products.

Six years ago, I got my degree in Fashion Design and Merchandise Management. Right after graduating, I started to build my clothing line and present my collections on runways. I felt a little frustrated because of my lack of expertise in building websites and package design by the time I wanted to create my own. However, this motivated me to go back to college to earn a degree in graphic design. So this is when I decided to launch my design agency, but still looking forward to having my clothing line.

Now I am helping female entrepreneurs brand and launch their product-based business with ease. I am also helping them establish a powerful brand identity through social media content.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
My road isn’t easy, but smooth at the same time. When I started, it was hard because I was working on my own, but now I am working with my sister. To level up my agency, I promoted every day to get ideal clients. My ideal client is entrepreneurs who want to build their brand to launch their products. One of my first clients was a mom entrepreneur who wants to develop and launch a website to sell proprietary shoes. I also gained experience in graphic design in a recruiter company, helping them edit images, create campaigns, and offer services to students who need experience in their roles. While I was earning my Graphic Design degree, I was working with female entrepreneurs as a Freelancer. My most challenging part was building a design agency while working on my clothing line to present it on the runway in Latina Fashion Week.

Can you tell our readers more about what you do and what you think sets you apart from others?
Unique Design is my big project and my design brand. I specialize in branding and website development for brands. What I like the most is building the brand from the beginning, creating the whole brand identity. I am obsessed with brand identity and the graphic design process. Logo variations, typography, colors, alignment, contrast, layout, mood board process, and web design; I do love it all. Good branding and consistent graphics are essential for your online business to be successful.

The primary mission is to help entrepreneurs to launch their products. We offer design services for entrepreneurs that are barely starting and want to level up their brand. My ideal client is entrepreneurs who have 25 to 50 years old, is independent, and need a e-commerce branding and website. This agency also offers unique packages that are adequate for your brand and help you bring new ideas that help your business grow. We enjoy assisting creative entrepreneurs in leveling up their business through stunning brand and web design.

I was known as a creative, artist, illustrator, designer, and entrepreneur. People who know me know that I am optimistic, creative, persistent, simple, unique, and brave because I have to face hard obstacles during my life. I feel proud of myself for being persistent in achieving my goals and building my own business.

What’s next?
I have big plans for my agency for the future; for that reason, I am working hard every day to achieve my goals. If God gives me his blessing, I would like to expand my creative agency in the future and allow creative students to work for Unique Design to succeed in their careers. Another big plan is to support all the entrepreneurs and small businesses to promote their business to grow.

I believe you can create a unique visual brand with a bit of guidance that attracts a more target audience. 
“Get a step-by-step guide to brand identity & why you need it.”

Contact Info:

Mockups credit: Moyo Studio
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