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Meet Kevin Espiritu of Epic Gardening

Today we’d like to introduce you to Kevin Espiritu.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I began gardening as a hobby with my brother one summer. We grew basil and cucumbers. The basil was extremely successful — the cucumbers… less so. But, the fire for gardening was lit within me. I started a blog around that time to share my gardening journey, and in the summer of 2016, I quit my job to work on Epic Gardening full-time.

I call it a “gardening education platform,” with 450+ articles, 150+ videos, and a thriving social media community of gardeners around the world. My goal is to teach 10,000,000+ people how to grow their own food.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I wouldn’t say there were MAJOR struggles, but the challenges of growing a business from scratch are certainly not to be underestimated. Long hours, working on something that you aren’t 100% sure will even work out can be very demotivating and demoralizing.

That being said, I kept my mind on the mission of the company – to teach people to grow their own food – and let that guide my actions.

Alright – so let’s talk business. Tell us about Epic Gardening – what should we know?
Epic Gardening teaches people how to grow their own food. We also have a focus on ornamental plants, houseplants, and flowers, as they’re all a part of reconnecting to nature in a time when that seems to be rare.

We do this by creating in-depth gardening articles, podcast episodes, videos, books, courses, and products, all designed to make gardening easier and more accessible to both beginner and experienced gardeners alike.

Is there a characteristic or quality that you feel is essential to success?
I didn’t grow up as a gardener, so I’ve come into this field as a beginner myself about six-seven years ago. I don’t have a ton of land, so I have to be creative in what and how I grow my plants and food. It’s these qualities that keep me on the pulse of what it’s like to be a beginner, allowing me to teach and share in ways that are more accessible.

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