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Meet Lauren Serpico of Out There Social in Downtown

Today we’d like to introduce you to Lauren Serpico.

Lauren, please share your story with us. How did you get to where you are today?
When I was 13 years old, my AIM screen name was “calixdreamin.” I’m a native New Yorker, who always dreamed of life on the West Coast. Now, as a 28 year old, I am honored and excited to share my story of how I got here, where I started, and where I’m going.

On an average day, I wear several hats. There’s Coach Lauren, who goes out into the world to train others on how to actualize their potential. There’s Community Developer Lauren, who is building a network of inspired users for a local start-up. There’s Researcher Lauren, earning her Ph.D. by informing the field of social media psychology. But the Lauren that calls the shots is the same Lauren who existed in the 13 year old girl with the calixdreamin screen name.

In following our life’s path, it is important to stay connected to you that you always were. I have always had a love for learning, which in my adult life translated to a love of teaching. My very first job was as a dance teacher, where I was able to pair my passions of dancing and teaching… talk about a win/win. This first job set the bar high for me, I always wanted to feel such passion in whatever work I was to do.

My career began fresh out of grad school, where I worked remotely for a social media advertising agency. My degree was in community psychology and focused on the underpinnings of online social networks. This was in 2013 when apps like Snapchat were in their infancy. The research in the field was as ever-changing as the apps themselves. I was fascinated, and as someone who was born at just the right time to remember creating their first screen name while still remembering life before it. I knew I was on my path.

I took full advantage of my remote work and almost immediately traveled to California, which was my first solo adventure. I spent about 3 months in Airbnb’s from San Francisco down to San Diego and when I got there, I knew I was home. What I learned that I loved more than California, though, was traveling. So rather than committing to a Ph.D. program in the area, I decided to pursue my degree digitally. If my career is remote, why not have a remote education as well? I traveled, worked, and studied relentlessly for four years when finally the day came where the call from California was too loud to ignore.

December will mark my first anniversary here. My doctoral degree is almost complete, and I feel the same passion Dance Teacher Lauren once felt while wearing the many hats that I wear.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I’ve faced my toughest struggles as I was growing up, which is what has inspired my emphasis on keeping in touch with the you that you once were. My original journey into the academic world of psychology was not to become a researcher, but to better understand the black rain cloud that plagued my family. It took an abnormal psychology class for me to realize that the eggshells I walked on were not only abnormal but abusive. You cannot help those who do not want to be helped, or who do not see the fault in their ways. But, you can protect yourself and the ones that you love and that was the greatest struggle of my life.

I am proud to share my struggles because, without them, I don’t think I would be as fearlessly confident in pursuing my passions. When I am feeling down or unsure, I think about the fire I know I have within. When I am drowning in dissertation data, or overwhelmed with my schedule, or rejected by an opportunity that I put myself out there for, I first allow myself to feel my feelings. But then, I use the reframing technique of “what can I learn from this?” Sometimes this is harder to answer than others. But the more you honestly reflect on your obstacles, the stronger you become. Your struggles don’t define you, they show you what you’re made of.

Tell us about your business.
I am a holistic health coach. I train others on how to best optimize the 24 hours we are given in a day. I am certified as a personal trainer with expertise in functional fitness (some may say I put the fun in functional), as well as have a certificate in fitness nutrition. My doctoral research falls within the intersection of personality psychology, mindfulness, and our emotional connection to social media. This is the holistic approach: taking all of the aspects of what it is to be human and create harmony among them.

The training I provide allows individuals to find balance in their day. We do so through the use of the free app Owaves, which allows you to plan and focus your day around health and wellness. So often we plan the things we have to do, like go to a meeting, or get our assignments done. But, we don’t often give ourselves the time we need to flourish as a human being. From establishing a bedtime, or scheduling time in your day to just take a mindful moment to relax, my coaching services keep you accountable in creating your own healthy, sustainable lifestyle.

I practice what I preach, and I believe that’s what makes me a valuable coach. As I said before, I wear many hats. Creating balance in my routine is what allows me to help others achieve such harmony in theirs.

What moment in your career do you look back most fondly on?
The proudest moment(s) in my career are the text messages I get from my clients, updating me on things they thought they could never or would never do. Whether its a photo of the food they prepared, an “omg I just bought a dress a size smaller” text, or an “I’m taking myself out to dinner tonight because I feel confident enough to do so” message it solidifies that this person is truly internalizing the lessons I am sharing. That’s the thing about coaching, you can be the greatest teacher, but can you inspire sustainable growth outside of your sessions? Those client messages I receive that show such growth are what I am most proud of in my career.


  • 15 minute initial 1-1: $5
  • Four 30 minute sessions: $250

Contact Info:

Image Credit:
Carly Topazio (@ctopaziophotography)

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