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Meet Alanna Buenaflor Agcarao of Mumsterville in Chula Vista

Today we’d like to introduce you to Alanna Buenaflor Agcarao.

Alanna, can you briefly walk us through your story – how you started and how you got to where you are today.
I was born and raised in San Diego! I am currently living in Chula Vista. There is no place like home in South San Diego! I come from a big, supportive family and have a daughter, Luna, who is my sun, my moon, and all my stars. She’s my biggest inspiration behind my brand, Mumsterville.

I have been working in the beauty industry for about seven years with a background in makeup artistry and salon management. In between that time, what started off as a hobby during any downtime making hair bows for kids, or as I like to refer them to “little ghouls,” turned into a little online shop that has fulfilled me so much.

We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Life isn’t a smooth road. There are always wrong turns, detours, roadblocks that come our way. Let’s be real. Being a working mom (stay at home mom, part-time working mom, etc.) can take up all your energy, focus and time. The daily routines and building a life make days, months go by so quickly.

Then, of course, the stresses and hurdles in between can all seem so defeating when you want to do it ALL. There are also many times I get artist block. It’s incredibly frustrating when you feel the need to create but physically and emotionally not be able to. I’ve learned to accept it, not force it.

I used to be tough on myself for “giving up” or not making the time for it. I try my best to practice self-care and do things that inspire me. It is helpful to make myself work on my craft (almost) daily because a constant creative flow keeps the motivation going rather than letting it slip away.

So, as you know, we’re impressed with Mumsterville – tell our readers more, for example, what you’re most proud of as a company and what sets you apart from others.
Mumsterville represents everything I’m passionate about; children, creativity, and all things strange, and unusual. I create handmade items for children. I started this shop of my spooky labors of love because creativity is a way to share your soul with the world.

What started off as only hair bows, will expand to bow ties, blankets, and bibs. I also stick to a theme of materials and prints; horror and Halloween. I do take custom orders, but I live in a world that’s Halloween all year round! I want to stay true to what inspires me.

Most importantly, I’m proud of what Mumsterville personally means to me. I’m a not so ordinary, honest, weird mom. It stands for acceptance. It’s confidence in self-expression. For mommies (and anyone really) that may stick out like a sore thumb in a sea of others. That’s felt inferior, disconnected and not fit in because you’re different.

I’ve learned to love and embrace being different. As Tim Burton says “It’s good as an artist always to remember to see things in a new, weird way.”

So, what’s next? Any big plans?
I started off selling items on Etsy and just launched my official website. My goal is to get out there next year! I’ve been focusing on building inventory to be a vendor at upcoming conventions and handmade markets.

I’m all about customer service, being face to face with clients, and interacting with anyone that supports Mumsterville. So I’m looking forward to this next step in taking my craft out into the world and sell in person!

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