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Meet Ashley Judah of Peaches Parlour in Oceanside

Today we’d like to introduce you to Ashley Judah.

Ashley, please share your story with us. How did you get to where you are today?
I have been a licensed cosmetologist since 2006, but I’ve been doing hair my whole life. My mom is a hairstylist also and when I was little, I wanted to be just like her and would cut all her doll heads she’d bring home to practice on. When I was in highschool my brave friends would have me cut their hair (they must’ve thought you’re just born with the hairstylist gene, lol). I remember being so proud, but looking back, I’d like to formally apologize to each of you who I let walk around with those lopsided cuts on your heads. When I graduated from beauty school, I was lucky enough to walk into a salon right away and work alongside my mom. Eight years later, I decided I needed a change so I started a job at Bella D’ora spa. I am forever thankful for the growth and the knowledge I obtained there, without it, I’m not sure I would’ve easily have transitioned into owning my own business.

Has it been a smooth road?
I don’t believe anything worth having comes easy, and I don’t think any business owner would tell you there haven’t been struggles. There was a time in my career where I started questioning whether or not hair was even the right path for me. I wasn’t happy and I could feel my passion slipping away. I wasn’t ready to give up yet but I knew I needed a big change. Doing hair for 13 years, I’ve met the most incredible people and I have the most amazing clients, seeing people every six weeks gives you a genuine connection that easily makes your client relationship transition into a friendship. My clients are the reason I pushed through a tough time. Opening my own salon and being able to live out my dream reminded me of why I once LOVED this career and I’m forever grateful for that!

We’d love to hear more about what you do.
I am a blonde specialist, I’d say about 85% of my clientele are blonde. I’m lucky because once someone finds a stylist that figures out their perfect blonde, they’ll stick with you through thick and thin! When you’re in a salon everyday you can easily slip into the “this is just my job” mode, but one thing I always try to remember is how big of a deal it is for the client walking in. People are genuinely excited when they come in to get their hair done and I like to make sure the experience is amazing as it can be for them!

Is our city a good place to do what you do?
There is literally nothing I can complain about living in San Diego! I know we all like to talk about how expensive it can be but I always say, I’d rather live in a shack in SD than a mansion almost any other place. Being a hairstylist in San Diego is amazing for many reasons: 1. SO many blondes and so many different variations of it to play with! 2. The people here are so friendly and everyone is always willing to give a helping hand! 3. People here are very adventurous and like letting you have fun with their hair! If you’re looking to start up a business in San Diego I say go for it, there’s no better place in the world!

Contact Info:

  • Address: 4161 Oceanside Blvd.
    Oceanside, Ca 92056 suite 101-15
  • Phone: 17602143780
  • Email:

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