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Meet Quy Phan of Up2You Cafe

Today we’d like to introduce you to Quy Phan.

Quy, please share your story with us. How did you get to where you are today?
Up2You Cafe started in 2012 with the aim of providing unique and custom made desserts and drinks to the customers. Our goal is to bring Asian inspired desserts and drinks to the masses; get everyone from children to adult to enjoy its uniqueness and flavors. We pride ourselves on being one of the original dessert restaurants in San Diego and we continue to keep delivering on what we set out to achieve. We chose the Convoy area as its home because of many reasons but primarily it is centrally located and also it was the breeding ground for unique Asian influenced restaurants and desserts.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It have not been a smooth road for us, there were many ups and downs, but this is not unique to us. Doing business is always tricky. We had to do more than offer unique and great tasting drinks and desserts. We also had to market it in a way where people are willing to give us a try! Along with marketing, we had to constantly keep innovating internally. Come up with new drinks and desserts constantly, being able to figure out what our customers want and don’t want and so on. Being nimble and agile throughout the process is the difficult part.

Please tell us about Up2You Cafe.
We are known for our desserts and drinks. Our Asian inspired desserts offer a unique option in San Diego. In 2012 there were not many options available and you had to fall back to the more common “chain” offering. Our dessert offering ranges from traditional dessert items like Crepes, Napoleons to a more unique and also our most popular Honey Toast. Our customers come to us for many occasions; from date nights to a group hang out to study sessions or just wanting some sweets after dinner.

Do you look back particularly fondly on any memories from childhood?
My favorite memory from childhood was being able to go out and explore new places, try out new restaurants and being able to be out with my friends and family.

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