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Meet Shehnaz Abedin of Jenyn Concept in Rancho Bernardo

Today we’d like to introduce you to Shehnaz Abedin.

Shehnaz, can you briefly walk us through your story – how you started and how you got to where you are today.
I am an Electrical Engineer by profession but Art is my hobby. I loved to do oil painting, acrylic or any sort of craft works. I always loved to arrange and decorate any sort of party for my family and friends and always get praised by guests on my work. Then on 2013, I decorated my son’s first birthday, all the guests were amazed by the decor and arrangements and I was very happy with the outcome of this party. On 2014 April, I decided to start Jenyn Concept as my side business. My friends and family supported me as much as they could to start up Jenyn Concept. We created the website www.jenynconcept.com and also a Facebook page.

I consider myself a passionate and a committed professional, I always meet with my clients to hear and understand their thoughts for their party. I will take the time to tailor the look and the feel of the event to match their dream. Guided by client’s wishes and my expertise I am dedicated to make their vision come to life.

I do not only have passion for event planning, but also is there to make my client’s event seamless, as well as affordable for his/her budget.

Jenyn Concept provides a unique and innovative approach to create events in life.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
I have to go through with lots of challenges and I still do.

People would not trust on Jenyn Concept because I did not have any portfolio.

I worked for my family and friends only so why would an unknown person would hire me as their event planner?

Establishing my work to the outer the circle of San Diego Community took some time for me.

Alright – so let’s talk business. Tell us about Jenyn Concept – what should we know?
Jenyn Concept is a creative event planning and photography business in San Diego. I (Shehnaz Abedin Jenyn) am the owner of Jenyn Concept. My team and I dedicate our creative mind for an outstanding event. Our main drive is to have our clients’ events be memorable for years. We allow clients to enjoy the planning process and assure them that their event will be a great success from start to finish.

If anyone has worked with Jenyn or been a guest at Jenyn’s parties, he/she knows my drive is unparalleled and my energy is contagious! I would be delighted to assist clients in planning his/her special event. Leave all the details to me and be a guest at your own celebration.

Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
My younger sister Nowrin Abedin and my friend/sister Farah Feeda – without these two people I would not be here today. My younger sister helped me establish my business initially – to create the website, set up price for the service, etc. My friend/sister Farah – she encourages me in every step and is always there to support Jenyn Concept in every aspect.

Contact Info:


Image Credit:
Jenyn Concept

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1 Comment

  1. Noor Amin

    October 21, 2017 at 4:42 am

    I know Jenyn for the last 15 years and throughout this time, I’ve come across of so many nice paintings and decoration by Jenyn that I always told her to start her own business in that area. Today seeing her on the ladder of success makes me feel proud.

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