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Meet Susan Guillory of Egg Marketing & Communications in Kensington

Today we’d like to introduce you to Susan Guillory.

Susan, please share your story with us. How did you get to where you are today?
Twelve years ago, I found myself without a job. Having worked in marketing for a few private companies, I knew how to write press releases and marketing copy. I realized that there were a lot of small businesses who maybe couldn’t afford to hire a full-time marketing employee but still needed assistance. I decided I could help them with the skills I’d learned.

The first project I took on, I found on MySpace classifieds! The client needed a press release. After I wrote that one and got paid, I got excited. I could do this!

Fast-forward to now. I’ve developed my content marketing firm over the years, writing blog posts, web copy, books, emails, and social media updates for dozens of small businesses. I’ve added writers to my team to better serve our clients.

I’ve worked out of my home the entire time, and love it.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Entrepreneurship is never a smooth road! I’ve weathered a recession, clients who dragged their feet to pay me, a cross-country move, and personal trauma that made running a business difficult. And yet, here I am, twelve years later, more secure in my business than ever.

Egg Marketing & Communications – what should we know? What do you guys do best? What sets you apart from the competition?
Egg Marketing & Communications provides content to small businesses. That means all day long, I and my writers create blog posts, web copy, books…anything that helps a business attract new customers, we write it!

I like to think that both the quality of our writing as well as the personal touch we offer is what keeps clients with us for years. Every client that we onboard, I talk to extensively and make myself available to.

What moment in your career do you look back most fondly on?
The first few years, I kept one eye on the want ads. I didn’t believe I could actually make a go of this “marketing thing.” I thought I’d have to get a full-time job. But one day, I realize, I’d done it. I’d made it through the first five years of entrepreneurship, which so few people get to. I realized that I had created a livelihood for myself, and that made me hugely proud.

Pricing:

  • Blog posts start at $200 each.
  • Ebooks start at $500 each.

Contact Info:

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