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Meet Trailblazer Julie Lupo

Today we’d like to introduce you to Julie Lupo.

Julie, can you briefly walk us through your story – how you started and how you got to where you are today.
It’s an interesting thing to talk about yourself when you aren’t a fan of doing so. I stayed home with my children for almost 13 years. I waited until they were all in school to work outside of the home. In the meantime, while I wasn’t gainfully employed, I always stayed busy with philanthropic work, raising children, and holding the fort down while my husband traveled extensively for work. I always had an interest in real estate and hesitated for many years to get my license. I am a believer in timing and am actually glad I waited to start in the real estate industry. My first thought was that I could help family and friends and just be happy with anything that came my way. Well, the competitor in me came back alive and suddenly I wanted to do more than that. While I continue to be grateful for any and all opportunities that come my way, I strive for growth in my business and personally every year. 2019 was my second full year of selling real estate. I didn’t want to just take from my industry, I wanted to give back as well. I got involved at the association level and was the chairperson for a local networking group called YPN. After contributing to my industry, more than doubling my sales from 2018, volunteering and being mama to three wonderful children, I was pleasantly surprised to be awarded PSAR’s Realtor of the Year. While not necessary or expected, it was really nice to be acknowledged for the work that I had done. Going into 2020, my goals are to have even greater growth in my business and to continue to contribute to the industry. I am a relationship person, not a salesperson. My desire to have great relationships goes beyond my clients to also want great relationships in my industry. I believe that’s something that separates me from other Realtors. It’s not about me, it’s about my clients. I truly enjoy what I do and am motivated by helping people achieve their goals in real estate whether it is to sell, buy for personal or investment purposes. This career is hard, there are many ups and downs, but I absolutely love it and feel very fulfilled in this career.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Absolutely not a smooth road. I want to emphasize the importance in acknowledging when a woman has been an at home parent and then re-enters the workplace, that she is overcoming a HUGE hurdle just in that one action. There are so many insecurities that you have to overcome, but not just your own insecurities, but other’s lack of understanding your value. Society’s opinion of stay at home parents is pretty sad. The battles I had at first were the people didn’t know my worth because I was a stay at home parent. It’s amazing to me that it never crossed their minds that maybe it was a choice to stay home and that it wasn’t due to a lack of brain cells or the ability to have a successful career. They also didn’t identify what a loyal person/employee I’d be. I’d say parents that put their careers to the side to raise children are selfless and loyal. Those are two great attributes any employer would want in their employees. It took great courage to put myself out there. It was completely out of my comfort zone. I, still to this day, struggle with going up to people at parties or events and introducing myself. Through continually stepping outside of that comfort zone, I have grown as a person and a businesswoman. And the more that I challenge myself, even though it’s hard, the more I realize the next time a challenge comes along that I believe a little more in myself than I did before. I’m more willing to tackle that new challenge. Also, getting involved, leading a networking group, constant learning, etc has helped me grow in so many ways and I’m more happy and satisfied because of it. My suggestion to young women starting their journey is that it’s important to always be in the student mindset. You should always be learning, always. And always stay humble enough to learn from others. Don’t ever think you know so much that you couldn’t learn from anyone. Should you choose one day to stay at home with your children, go into that with excitement. That time when they are at home with you doesn’t last long. But in the meantime, keep in touch with who you are as a person. Know the things that you love to do and continue doing them. Also, constantly challenge yourself. One thing I wish I would have done while staying home was online courses of various sorts. Put yourself out of your comfort zone. I promise you will be happy because there is no contentment in complacency. That stretching of yourself will show you a new version of you that you didn’t know was there or possible. Your mind is very powerful, watch the things that you think. Make sure the thoughts are encouraging and building to who you are. Remember that you are special and bring unique qualities and gifts to the world. When you own that and share it, the rest of us benefit from it. We all want to see who you are because that’s when you can make your biggest impact.

Tell us about your work – what should we know?
I help people navigate the intricacies in the process of purchasing or selling real estate. I guide them in their decision-making process, but most of all, I educate them so that they have the power to decide what’s best for them. I specialize in the residential side of real estate. I help people invest in their personal residence as well as help investors determine which asset they’d like to add to their portfolio based on knowledge of the market and the return that they will have through that purchase.

Which women have inspired you in your life?
My grandmother is a huge inspiration for me. She grew up in the depression and was very advanced for her time. She was very independent and raised independent daughters when it wasn’t done. She never limited her daughters from experiences “because they were girls.”

I also have an aunt who is so very inspiring to me. She too had a tough childhood but didn’t let that stop her. Not only is she a great businesswoman, but she gives back so much to her community. I don’t know how she keeps up with it all, but she really taught me the value of giving back, not just with your resources, but with your time. She believes that no matter what situation you are in, you should be giving back and helping others. She learned that from her mother. While they did not have much, they still found a way to help others.

Contact Info:

  • Address: 8148 La Mesa Blvd
    La Mesa, Ca 91942
  • Website:
  • Phone: 6192778354
  • Email:
  • Instagram: Julie.lupo

Image Credit:

Head shot by OG headshots

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