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Meet Trailblazer Whitney Bond

Today we’d like to introduce you to Whitney Bond.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
In August 2011, I began blogging about food, travel and life adventures in LA. Before moving to LA in 2010, I owned a business in San Diego for 4 years. When the economy crashed, so did my business, so I closed up shop and moved to LA. I lived in my car for 47 days before moving into my apartment in West Hollywood. I started the blog shortly after to share my love of cooking and the crazy stories of life in LA, living out of my car and going back to school at 25. After a few months, I knew that I wanted to focus the blog solely on recipes and go 100% food blog. In 2012, I moved back to San Diego and went full time with my food blog. Since going full time as a professional food blogger, I’ve published a cookbook, appeared on TV stations across the county and hosted multiple web series.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Definitely not a smooth road. For the first two years as a full-time food blogger, I struggled to make enough money to pay the bills and even pay for food to create recipes for the blog. I’ve had to deal with the negative comments that come from putting yourself and your life’s work online and the sacrifices that come with owning your own business, working long hours and missing out on events and trips, but it was definitely all worth it now!

The advice I always give to aspiring bloggers or entrepreneurs is to work hard and never give up. There are plenty of people out there that want what you have but are not willing to work as hard to get it. There are also those people that will work hard in the beginning, then give up because it’s too hard. If you stick through the tough times and keep working hard, even if you don’t see the benefits, in the beginning, I promise, it will be worth it in the end!

Alright – so let’s talk business. Tell us about – what should we know?
I provide quick, easy and fresh recipes for every day cooking on I want my recipes to be accessible to everyone, so whether you’re just starting to cook or have been cooking your entire life, you’ll find something on the website at the skill level you’re at. I also strive to provide plenty of recipe options for those with food allergies or specific dietary needs, such as gluten free, dairy free, vegetarian, vegan or Whole 30.

What sets my blog apart from other blogs is that I make an easy recipe that uses fresh ingredients. You’ll very rarely find packaged foods on the blog. I believe that the best tasting, and best for you, food comes from knowing what you’re eating and I want people to know that making food from scratch doesn’t mean it takes forever to make or that it’s difficult to make.

In addition to the above, I’m known for my recipes with buffalo sauce and have been called the “Queen of Buffalo Sauce” for my extensive list of recipes that feature buffalo sauce. My first cookbook focused solely on buffalo sauce and was titled “Buffalo Sauce: Ditch the Wings, Keep the Sauce”.

I’ve also become well known for my “bowl recipes” which all started with a viral video on Facebook for Bruschetta Grilled Chicken Zoodle Bowls that’s been viewed over 4.5 million times!

Do you recommend any apps, books or podcasts that have been helpful to you?
I use tailwind for scheduling Pinterest content and CoSchedule for scheduling Facebook and Twitter content.

I couldn’t live without Spotify. I’m always listening to music while running, cooking, working, Spotify is always playing on my Amazon Echo or iPhone.

I use the Camera+ and Touch Retouch app to edit photos quickly on my phone for Instagram stories.

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