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Meet Lorraine Plowman of Dimensional Fitness Concepts

Today we’d like to introduce you to Lorraine Plowman.

Lorraine Plowman

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started? 
21 years ago, I started my business adventure in building a private gym to help people thrive in their health. I’m a small woman business owner who has a private personal training studio with a beautiful, loyal clientele of all ages. 2 years ago, after Covid, I expanded another 1,000 sq foot infrared heat yoga classes. 

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
It’s never been smooth. It’s been a long hardworking, 100-hour work week. I’ve always had to get clients thru word-of-mouth advertising because the cost of advertising never paid off. Covid they shut me down, so I had to get creative even then to stay afloat. The competition is fierce and never ends. But I never quit. I may get knocked down, but I always get back up. 

Thanks for sharing that. So, maybe next, you can tell us a bit more about your business.
I’m a private personal training studio that has been in business over 21 years. I specialize in one-on-one personal training goals, group training, health coaching, and infrared hot yoga classes. I’m known for a clean, safe, and happy environment. What sets me apart from others most is I love and care for every single client we have. I’m mostly proud of being a Christian and treat clients with love and respect. I cherish them, thru always giving them my best. I’m always learning and seeking to be better to serve them better. 

The crisis has affected us all in different ways. How has it affected you, and any important lessons or epiphanies you can share with us?
Always keep pushing thru hard times with reinventing yourself and let clients know they are safe with you in their health needs. Health is everything to me and always has. I learned to really help people put that first. 

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