Today we’d like to introduce you to Audrey Lyons
Hi Audrey, thanks for joining us today. We’d love for you to start by introducing yourself.
I started in the sunless tanning industry 12 years ago, which led me to eventually spray tanning in Southern California, where natural-looking tans were in high demand. Over time, I saw a gap in the market—spray tan artists were overwhelmed with too many product/solution options, struggling to find consistent, high-quality results. That’s when I created Glazed Sunless, a professional spray tan solution line designed to simplify the process with pre-customized bronzers for all undertones.
I built the brand from the ground up, focusing on education, community, and creating a product that artists could truly rely on. Now, Glazed Sunless serves over 2,000 spray tan artists across the U.S., with many ordering monthly. am also the owner of Salty Beach Tan Bar, in Pacific Beach SD which is truly what led me to get into product development always trying to create the perfect tan for our clients.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Definitely not a smooth road—building Glazed Sunless (and everything else) has been full of challenges.
One of the biggest struggles early on was getting people to take a chance on my solution. Spray tan artists are hesitant to switch products, and convincing them that Glazed Sunless was worth trying took a lot of education, trust-building, and persistence. I had to find creative ways to showcase its quality and reliability, which meant constantly refining my marketing and customer experience.
Another challenge has been balancing growth with managing everything myself. As the business scaled, keeping up with inventory, marketing, social media, and customer service (while also making sure orders were shipped on time) became overwhelming, the best thing I have done is brought on a team that love and believe in this brand as much as I do.
It doesn’t end there… Every day seems to have different struggles or complications that arise- however, I’d trade it for nothing. Every challenge has pushed me to adapt, get smarter, and keep going. I’ve learned that success isn’t about having it all figured out—it’s about continuously adjusting and moving forward.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Glazed Sunless is a professional spray tan solution line designed for spray tan artists, by a spray tan artist. We simplify the tanning process with pre-customized bronzers for every undertone, so artists don’t have to guess or mix solutions. Our products are known for their high-quality ingredients, consistency, and flawless results—trusted by over 2,000 artists across the U.S.
What sets us apart?
No Guesswork – Our bronzers are already formulated to complement different skin tones.
High-Quality, Reliable Solutions – We use top-tier DHA and ingredients that ensure a natural, long-lasting tan.
Community & Education – We don’t just sell products; we support the artists who use them. From detailed training to industry insights, we help our customers grow their businesses.
Brand-wise, I’m most proud of how much trust we’ve built. Spray tan artists rely on Glazed Sunless not just for a great product, but because they know they’re backed by real support, expertise, and a brand that truly understands them.
Alongside Glazed Sunless, I own Salty Beach Tan Bar right here in San Diego, we exclusively use the Glazed Sunless product line and have been rated top sunless studio years in a row by our amazing clients- which is such an honor.
What would you say have been one of the most important lessons you’ve learned?
The most important lesson I’ve learned is that success comes from constantly adapting and moving forward, not waiting for the “perfect” time, because there never will be.
When I started Glazed Sunless, I had no guarantees it would work. But instead of overthinking, I focused on taking action, testing, adjusting, and improving as I went. That same mindset has helped me push through challenges—whether it was convincing artists to try my product, figuring out marketing on my own, or expanding into new ventures like spray tan trainings.
I’ve also learned that trust and relationships matter more than anything. People don’t just buy a product—they buy into the person and brand behind it. Building a loyal community, being transparent, and genuinely helping others succeed has been the key to long-term growth.
At the end of the day, hard work and consistency will always win. I don’t believe in waiting for the perfect moment—I believe in making things happen.
Contact Info:
- Website: https://saltybeachtanbar.com/
- Instagram: https://www.instagram.com/saltybeachtanbar
- Other: https://www.getglazedsunless.com/
