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Viridiana Rosas’s Stories, Lessons & Insights

We’re looking forward to introducing you to Viridiana Rosas. Check out our conversation below.

Viridiana, we’re thrilled to have you with us today. Before we jump into your intro and the heart of the interview, let’s start with a bit of an ice breaker: Who are you learning from right now?
I am learning about business productivity and growth from Brian Tracy. My goal is to expand my business and take it to the next level.

Can you briefly introduce yourself and share what makes you or your brand unique?
Hi, I’m Viridiana Rosas, founder of Everest Janitorial Inc., a woman and minority-owned commercial cleaning company. Since 2018, we’ve been providing reliable, detail-oriented cleaning for all commercial spaces. For me, Everest Janitorial is about more than cleaning—it’s about creating opportunities, leading with integrity, and showing that women and minorities can run a successful business with heart.

Great, so let’s dive into your journey a bit more. What did you believe about yourself as a child that you no longer believe?
As a child, I thought my purpose was to pour every ounce of myself into pleasing others, hiding my own feelings in the shadows while I put everyone else first.

If you could say one kind thing to your younger self, what would it be?
Those tough moments you’re going through are going to shape your character. Keep believing in yourself—you’ve got this!

Sure, so let’s go deeper into your values and how you think. What would your closest friends say really matters to you?
When my friends describe me, there’s one word that comes up again and again: honesty. I deeply appreciate people who are straightforward and genuine, and nothing earns my respect more than someone who tells the truth, even when it’s difficult.

Okay, so let’s keep going with one more question that means a lot to us: If you retired tomorrow, what would your customers miss most?
My meticulous attention to detail and commitment to excellence.

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Viridiana Rosas

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