Today we’d like to introduce you to Theresa Green and Robert Caldwell.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
Robert and I have been friends for 30 years. He is an oil painter with a degree in Painting from Syracuse University and I am a mosaic artist that has done a variety of art forms leading up to my love of mosaic for the last 16 years. We had always wanted a studio and place to sell our art, but for a long time that seemed like an unrealistic dream. One day while visiting the Bernardo Winery I noticed they had a space for rent and magically everything fell into place. Now, 8 years later, we are still in the beautiful Bernardo Winery with a large 800 sq ft studio/classroom. We offer a variety of mosaic and oil painting classes.
We sometimes rent out the studio to other artists who teach classes in their medium of choice. The other half of our space is a 900 sq ft Gift Shop/Gallery, where we have an eclectic mix of treasures for sale. Along with our own creations, we have some local artists, artists from around the U.S., International artists and we also mix in some vintage pieces we find in our adventures. The goal is to create a shop that is interesting, always changing and full of beautiful unique items. Robert also offers custom framing.
Has it been a smooth road?
We are lucky to have such a wonderful location in the Bernardo Winery. The winery brings in a lot of people on a daily basis and so we have always had tremendous exposure. The struggle has been, as artists, to balance all the responsibilities of running a shop, a studio, teach classes, book keeping and all business-type things required to keep the business going, but also have time to create our own artwork which was the main purpose of the journey.
So let’s switch gears a bit and go into the Icarus Creative Arts story. Tell us more about the business.
We specialize in mosaic art and oil painting, but most of all in creating a gathering place for people to learn something new or continue learning about something they love. Being creative is very healing and we love that we can provide a place for people to come and escape.
Our studio is open for people who are walking around the winery with their glass of wine, they can walk through the studio and see all our big messes and projects that are in progress. I have people come in every week to see if I have finished my latest mosaic project. They can really get a sense of what goes into creating a piece this way.
We are very proud of our Gift Shop/Gallery. We have many people that come back just to see what is new and say they always come here to get their gifts. My favorite thing is the reaction of people when they are in the shop. So many people say “It feels good in here!” I love that!!
How do you think the industry will change over the next decade?
Change is the only constant – things will always change, but I believe people will always be interested in looking at different types of art, they will always want to find that unique, special gift for someone and they will always want to learn a new art form. Oil painting and mosaic art are timeless so, I am hoping that what we have created here will be able to flow with the ever-changing shifts and trends.
- 4 week oil painting class – $150, includes all materials. You do not need to bring anything.
- 4 week mosaic class – $150, (2 hours once a week) includes all materials. You do not need to bring anything.
- Private Classes – $30 hour
- Address: 13330 Paseo del Verano Norte, Suite H2
San Diego, CA 92128
- Website: icaruscreativearts.com
- Phone: 858-312-1277
- Email: firstname.lastname@example.org
- Facebook: https://www.facebook.com/Icarus-Creative-Arts-410444102360787/