Today we’d like to introduce you to Ashlie Jansen.
Ashlie, please share your story with us. How did you get to where you are today?
I have always had a love for order and organization. I am “that friend” that will tidy your counter papers, rearrange your coffee table books and fridge so they are just so… organizing is my literal love language!
A lot of family and friends had told me over the years that it really is something I should pursue as a career, but I never took them seriously. I was working in marketing at the time (which I was incredibly UN-passionate about) and pregnant with my second daughter so it just never felt right to make the leap into something unknown.
It wasn’t until the next year, I suffered a personal tragedy, the company I was working for laid off all its staff, and I found myself home with my two little girls did I truly reflect on what it would feel like to follow my dream and do what I love every day. A close friend took me to lunch, looked me in my eyes and asked me “What are you waiting for?”, then proceeded to pull out a notebook and sat there until I had a business name secured and a handle on Instagram. Refined Life Organizing was born!
My first client reached out to me the next week, the second came the week after and I knew. I knew I had made the right decision. A year and a half later, I am proud to say I have organized in dozens of homes and small businesses from here in SD to Sacramento.
Has it been a smooth road?
PERFECTIONISM! It’s a struggle trying to launch a business when you think everything has to look, read and feel a certain way. It is so easy to compare your business to others and count yourself out of the game before you even give it a chance. Remember that there is only ONE YOU and you bring that special something that no one else can.
So let’s switch gears a bit and go into Refined Life Organizing story. Tell us more about it.
My goal from the onset of this business was to help others learn to LOVE the space they are in through de-cluttering and organization. I love leaving a home and knowing that a family is going to rest easy in their home knowing exactly what they have and where it is.
Not every space is the same, nor is every family and my favorite part of my job is figuring out what works SPECIFICALLY for you and creating systems within those perimeters.
I am absolutely most proud of how much my clients take-away after every session. I regularly get text photos of spaces they have organized after I left and it fills me with such joy knowing I have imparted more than just “pretty bins and labels” into their lives.
It would be great to hear about any apps, books, podcasts or other resources that you’ve used and would recommend to others.
Books: Simply Spaced, The Gentle Art of Swedish Death Cleaning.
Podcast: Pro Organizer Studio, Anything true crime for “off days”.
The container store is basically the professional organizers “mothership”, they literally have everything you need to fully maximize your home in every space.
Ikea has the best non-plastic organizational items for pantries, offices and more at a very reasonable cost.
Pricing:
- $65 per hour – Packages available for large projects
- All-inclusive – Full-Service home and small business organization
- Gift Certificates available
- Custom Labels – 1 Sheet $10.00
Contact Info:
- Website: wwww.refinedlifeorganizing.com
- Email: ashlie@refinedlifeorganizing.com
- Instagram: @refinedlifeorganizing

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