Today we’d like to introduce you to Amy Saflar.
Hi Amy, thanks for joining us today. We’d love for you to start by introducing yourself.
I actually started out on a completely different path then real estate. I went straight through my undergraduate studies of Psychology and Cultural Anthropology at UC Santa Barbara and earned my Master’s in Social Work at San Diego State, planning to become a clinical social worker. My first job out of graduate school was with San Diego County Child Protective Services. While the work was meaningful, I quickly realized that working within a large bureaucracy wasn’t a fit for me. I wanted a career where I could be rewarded for my hard work and dedication, while still helping people in a very real way.
It was my husband who encouraged me to consider real estate, following in the footsteps of his very successful mother. At first, I was hesitant, but I soon realized that real estate offered me the lifestyle and flexibility I wanted, combined with the opportunity to help people through some of the most important decisions of their lives—this time, happy decisions.
I jumped in with two feet, was mentored by my mother-in-law, and never looked back. Twenty-seven years later, I’ve built a business that I’m proud of, with over 90% of my clients coming from referrals and repeat business. I take pride in making every client feel like they’re my only one, and I think that’s been the key to both my joy of work and my success.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Overall, I’ve been very fortunate to have a smooth road. I’ve had a supportive husband who has always understood the flexible (and sometimes unpredictable) work schedule—long days, evenings, weekends, and even the occasional working vacation.
Of course, there have been challenges along the way. Going through the housing crash meant working harder than ever, even with less business and revenue. It taught me resilience and the importance of adapting—whether that’s refining my skills, adjusting my approach, or staying ahead of changes in the industry.
One of the things I love most about real estate is that I’m still learning and growing, even after nearly three decades. The market, economy, rules, regulations, and legislation are always evolving, which keeps me on my toes and keeps the work exciting.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I primarily focus on residential real estate, though over the years I’ve also done some work in commercial real estate and property management. What I’ve discovered is that my true passion lies in working directly with clients, especially helping them navigate the challenges of selling a property. This is where my background in social work comes into play—I often work with clients who are dealing with estates, trusts, or the loss of a loved one. In those situations, selling a house isn’t just a transaction; it’s part of a much larger and often emotional process.
I take pride in being a trusted partner who helps people problem-solve during what can be a very difficult time. What sets me apart is the time and care I invest in my clients. I make sure they fully understand each step of the process, that they feel protected and guided through what can be a very complex experience, and that they walk away with a positive and successful outcome.
At the end of the day, I’m a people person. I thrive on building genuine connections and walking alongside my clients through these major life transitions. That combination of professional expertise and personal care is both my gift and my greatest joy in this career.
Can you talk to us a bit about the role of luck?
I do think luck plays a role in life and business, but not a large one. Luck comes into play with the family you’re born into, the place and time in history, the economy you enter, and the opportunities that cross your path. It also plays a part in the intellect you’re born with and the doors that may open along the way.
That said, I believe true success comes from what you do with those circumstances—your internal drive, your willingness to take risks, and your commitment to follow through. For me, it’s been about digging deep, doing the hard things even when I didn’t feel like it, and continually learning, trying, and striving to be better.
Luck can make things easier, but it’s grit, determination, and persistence that create lasting success.
Contact Info:
- Website: https://www.Saflar.com
- Facebook: https://www.facebook.com/amy.saflar/
- LinkedIn: https://www.linkedin.com/in/amy-saflar-18306313/
- Youtube: https://www.youtube.com/@amysaflar717
Image Credits
All personal images – no credits needed.
