Today we’d like to introduce you to Samantha Holmen.
Hi Samantha, so excited to have you with us today. What can you tell us about your story?
Fitness has always been a huge part of my life. For the past 15 years, I’ve explored just about every style of movement you can think of—Olympic lifting, CrossFit, barre, yoga, and of course, Pilates. Each one taught me something different, but it was Pilates that truly captured my heart.
I discovered Pilates about 10 years ago, and it was love at first reformer. The way it connects mind and body, strengthens from the inside out, and supports longevity in movement—it all just *clicked*. A few years ago, I decided it was time to take my passion to the next level and start teaching. I wanted to share with others the incredible benefits I’d experienced through my own practice.
Leucadia has been home for my husband and me for over 20 years collectively, and we’ve always felt such a deep connection to this community. It’s creative, welcoming, and grounded in a way that’s hard to put into words. When I realized there wasn’t a dedicated reformer Pilates studio in the neighborhood, it felt like a sign. I knew I wanted to create something meaningful here—something that gave back to the place that has given me so much.
That’s how *Pilates Leucadia* was born. Just a few blocks from our home, the studio feels like it was always meant to be here. It’s more than a space for movement; it’s a space for connection, growth, and community. I’m so grateful to be able to do what I love in the place I love!
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
I created Pilates Leucadia because it’s exactly what I’ve always been looking for—a beautiful, welcoming space that delivers real instruction and hands-on correction (because let’s be honest, that’s what we’re paying for, right?). No ego, no intimidation—just smart, effective movement that actually works.
Our studio is intentionally designed with only 8 reformers, so every client gets the attention, support, and motivation they need to grow and feel their best. The workouts? Dynamic, fun, challenging, and 100% results-driven. We were the first studio in San Diego County—maybe even all of California—to offer reformer selection. No more awkward early arrivals or rushing to claim your favorite spot. It’s all by design. By assigning reformers in advance, we’re able to truly personalize your experience. We get to know you by name, understand your unique needs or modifications, and deliver that elevated, thoughtful experience you deserve.
We all have a different way of looking at and defining success. How do you define success?
For me, success as a Pilates studio owner isn’t just about full classes or beautiful spaces—it’s about the people in them. It’s watching clients get stronger, more confident, and more connected to their bodies. It’s seeing someone walk a little taller, move with more ease, or do something they didn’t think they could.
When a client tells me they feel better, more empowered, or finally confident in their own skin—that’s the win. That’s what success looks like to me.
Pricing:
- Intro offer- 2 classes/$45
- Intro offer- 2 weeks unlimited/$99
Contact Info:
- Website: https://www.pilatesleucadia.com
- Instagram: @pilatesleucadia
Image Credits
Bethany Sikute and Bryan Soderlind
