Today we’d like to introduce you to Tsveti Kern.
Hi Tsveti, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I have been in the wellness industry for over 10 years. It all started with my own health and wellness journey. But before diving into that let’s go back to my roots. I grew up in Bulgaria and was totally spoiled with amazing farm to table food that my grandparents provided from their small farm in the countryside. They raised animals and grew produce that provided sustainable, regenerative and nutritious food for the whole family. After moving to the US at age 20 I dedicated my 20s to excelling at work and school, managing relationships and taking care of family. All of these self-imposed high expectations and prioritizing everything and everyone else left me unhealthy, depressed and overall an unhappy mess.
My mid 20’s crisis was no joke and I had a mind-altering realization that the key to being able to handle anything life threw at me and having a happy life was learning to take better care of me. Making healthier choices, creating better habits and taking actions towards bettering myself ultimately made me happier, and the people around me happier.
I discovered the importance of movement and good nutrition, and the impact it has on not only feeling better but looking better as well. Becoming a personal trainer allowed me to share this life-changing philosophy and observe the amazing changes my clients had following a healthier lifestyle: looking younger, more beautiful, feeling happier and more energetic.
Entering my 30s and noticing the first signs of aging, I shifted my focus to researching and discovering the best ways to optimize beauty and overall health through nutrition that would empower women to feel confident in their inner health and outer beauty. You see, the beauty industry makes it all about what you put on your skin and leaves out the most important part – the foundation of long-lasting beauty is NUTRITION.
I knew what it is to have no time for yourself, so the goal was to make prioritizing yourself easier and more enjoyable all while providing your body with the highest quality, clinically proven, and naturally sourced ingredients to support beautiful skin, hair, nails from within.
So I created Beauty Fusion, the first all-in-one daily beauty nutrition drink that women can effortlessly implement into their daily beauty routine without having to remember to take multiple pills, powders or dirty up your blender. My hope is that Sveté Wellness will empower women to own their beauty and prioritize healthy daily practices that will help them live, look and feel their best everyday.
We all face challenges, but looking back would you describe it as a relatively smooth road?
I had no previous experience starting a product brand so every aspect of the business was something I needed to figure out. Many entrepreneurs will relate, as the owner of a self-funded startup, you get to learn and do everything yourself or hire people to help you along the way. And the way I learned is through making the wrong decisions and making many mistakes which ultimately lead me to a solution that works. I see all of these challenges and obstacles as needed experience to grow and become the person who will turn Svete into a successful brand.
Appreciate you sharing that. What should we know about Svete Wellness?
At Svete Wellness, we believe that every long-lasting beauty journey starts with how you nourish your body. That’s why, we created the first all-in-one beauty nutrition formula that supports the natural aging process in a delicious and convenient way. Our goal is to empower women to own their beauty and prioritize healthy daily practices that will help them live, look and feel their best everyday.
We formulated Beauty Fusion combining the latest clinically-proven beauty nourishing ingredients that work together to provide the daily nutrients your body needs for holistic beauty inside and out. Each daily serving of Beauty Fusion is powered by 11g of 5 key types of food-sourced collagen, 11 clinically-proven beauty ingredients, and flavored with whole-food nutrients to support healthy skin, hair, and nails.
Convenience and taste were very important, in order to make the lives of our customers a little bit easier and more enjoyable. Beauty Fusion is the best tasting collagen nutrition formula on the market, because we use real freeze-fried fruit to flavor our products, instead of relying on natural or artificial flavors. And the all-in-one formula means saying goodbye to endless powders, vitamins, and capsules. Just add to your water and enjoy!
Our mission is to continue creating deliciously convenient beauty wellness supplements and we are partnering with nutrition, beauty and health experts to provide additional wellness education and resources to our customers. We want to grow our community of like-minded wellness seekers embarking on their own personal journey to optimal beauty, health and wellness.
Is there any advice you’d like to share with our readers who might just be starting out?
Just start, do not overthink your decisions or be afraid to make a mistake. After all, all of the mistakes will teach you the skills that you need to propel your business forward.
Contact Info:
- Website: svetewellness.com
- Instagram: instagram.com/svetewellness
- Facebook: https://www.facebook.com/svetewellness
- Twitter: https://twitter.com/SveteW
- Other: https://www.tiktok.com/@svetewellness
