Today we’d like to introduce you to Cyn Meyer.
Cyn, we appreciate you taking the time to share your story with us today. Where does your story begin?
I started Second Wind Movement™ as a certified life coach for older adults in 2017, and developed my program Rewire My Retirement™ which is a coaching program based on neuroscience and key life coaching tools – to help older adult turn their retirement years into the best years full of purpose and passion.
I’ve always been drawn to work directly with this audience of older adults, here are major signposts that led me to finally pursue it full-time:
– I grew up playing violin at retirement homes and early on I was moved by seeing what happens with a sedentary lifestyle at the end of life
– 2 of my grandparents passed with Alzheimer’s, the more I researched it the more I learned about the terrible stats on the rise among older adults (dementia, loneliness, depression, nursing home occupancy)
– After my dad’s near-death experience in 2011 (brain surgery + 38 rounds of radiation) he had like a “life high” / “clarity booster” that motivated him to do all the meaningful things while going through treatment, but then immediately after recovering he went straight back to his worrying self – I was devastated by this and realized the deeply ingrained habit of worrying, lacking tools to plan an exciting future, etc. were the culprits
– I was Marketing Director for financial advisors – our clients were pre-retirees and retirees and I saw too often the honeymoon period end within a year of retiring and people with healthy nest-eggs falling into stagnant lifestyles
– After a 20-year career in marketing, I became a certified life coach and started working 1-on-1 with older adults. The more I learned, the more I understood which tools were needed the most and put my program together slowly in the background
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No, not at all. This is a labor of love and I’ve seen the project through many many ups and downs, especially in traffic volume as algorithms and core updates happen with both seo, social platforms – paid and organic. What has remained constant is my dedication to serving the audience, and providing valuable content and programs both paid and free throughout the past decade. I will also always offer 1:1 private coaching and not open to group coaching for the sake of scaling, I can deliver results best to individuals in a sacred 1:1 coaching space dedicated to personal growth, I do offer self-study options for those who want the course program without 1:1 coaching
Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Second Wind Movement™ serves older adults transitioning from a highly successful career with lots of money and a big nest egg into a totally open identity and lifestyle structure feeling very lost, rudderless, purposeless, lacking motivation, lacking energy, missing success and confidence. Fears include the unknown, being stuck in a retirement rut, being irrelevant, aging poorly. They have meticulously planned for ONLY their financial future and not their emotional or mental well-being and future.
My personal and business mission to flip retirement stereotypes on their head – it is NOT a time to settle down into a life of leisure only; it’s quite the opposite, the beginning of a BIG growth journey ahead. This is my way of uprooting ageism and creating a movement that has a positive ripple effect on our culture.
My signature coaching program Rewire My Retirement™ is tailored to older adult transitioning into this phase of life and is steeped in neuroscience, so that people can first gain clarity (a step that most just skip over) and then implement their dream life into reality. The program is very systematic and streamlined, leverages your brain’s neuroplasticity, and is truly meant for all walks of life – as each person comes out with a growth path that’s as unique and personalized as them.
How can people work with you, collaborate with you or support you?
You can join my Rewire My Retirement™ program to unlock your own authentic growth path and best version of yourself – when you do your own inner work, it causes a positive ripple effect to those around you – that’s what this movement is all about, to inspire, motivate, and guide people to live their best retirement full of passion and purpose.
Pricing:
- Book $19.99
- Workbook $39.99
- Retirement course $997-1997
- Retirement coaching $5900+
Contact Info:
- Website: https://secondwindmovement.com/
- Instagram: https://www.instagram.com/secondwindmovement/
- Facebook: https://www.facebook.com/secondwindmovement/
- Youtube: https://www.youtube.com/channel/UCimnhbxgejH89y_B2HSci3w
Image Credits
Second Wind Movement™
