Today we’d like to introduce you to Kristy Randolph.
Hi Kristy, thanks for joining us today. We’d love for you to start by introducing yourself.
Shes In Minks was started in 2019 by my daughter Ashea Brand at the age of 16 years old. Due to Ashea’s affinity for lash extensions, I suggested she expand her collection and go into business for herself. She started small completing sales with friends, classmates, and other local lash lovers. As the business grew and she began to prepare for college I got more involved in the operations and establishing the brand presence. We are continuing to grow awareness, gain loyal customers and scale our brand in the marketplace.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Starting a small business is definitely not a smooth road. We have run into obstacles along the way, a few that took some due diligence and faith were:
Creating a quality product
Standing out from other brands
Funding
Business Taxes and Other Legal Business Issues
We overcame these by networking, gaining valuable knowledge through business education and learning forums, talking to financial advisors, and making mistakes.
Thanks – so what else should our readers know about your work and what you’re currently focused on?
I am responsible for brand awareness, marketing/advertising, and helping with product creation. I specialize in business with an educational background in Business Administration. I have been a corporate professional for the past 17 years in the industry of Commercial Insurance. Entrepreneurship is a very important principle to me and that I pass down to my children. Ashea starting her Entrepreneurial Journey is a huge personal accomplishment to see her success and expansion in just 3 years.
She In Minks, a designer mink eyelash brand extremely passionate about helping you bring out the beauty within. Here at Shes in Minks, we believe in celebrating and embracing individuality by offering our Mink Babes a large variety of luxury 100% handcrafted mink lashes, lash products & accessories.
Our product offers high quality and value by providing reusable lash extensions and optional storage cases. Our array of lash styles is unmatched.
So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
We are going into our 2nd quarter and are looking for paid brand influencers, new customers for product reviews, and creatives with fresh new ideas for our brand, we absolutely love feedback, questions, and ideas! The best free support is word of mouth, and social media – likes, comments, and shares.
Purchase at:
Facebook Marketplace: She in Minks Lash Brand
Social Media:
Instagram: @shesinminks
Facebook: www.facebook.com/shesinminkslashbrand
Twitter: Shesinminks!
TikTok: Shes is in Minks
Pricing:
- 5.00
- 10.00
- 22.00
- 35.00
- 45.00
Contact Info:
- Email: Info@shesinminks.com
- Website: www.shesinminks.com
- Instagram: Shesinminks
- Facebook: www.facebook.com/shesinminkslashbrand
