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Meet Caroline Malouf

Today we’d like to introduce you to Caroline Malouf.

Every artist has a unique story. Can you briefly walk us through yours?
Remember the Guess Jeans Campaigns of the ’80s and ’90s? I was inspired by Ellen Von Unworth, the photographer who captured all that beauty and sensuality in black and white… Claudia Schiffer, Anna Nicole Smith, and Shana Zadrick.

I’m a beauty photographer, a USC business school graduate who came back to my love after my husband teasingly suggested I apply for Glamour Shots during a heart to heart chat strolling through the Glendale Galleria. We had just gotten back from Europe and wanted to start a family. He asked me what it was that I wanted to do after working in the business field for six years and I sheepishly replied “photography.” He pointed to glamor shots and said ok, how about there? It was obviously meant as a joke, but I decided I’d walk right in and fill out an application. I got hired instantly, ha!

Shortly after, I landed an internship at Playboy Studios working under Stephen Wayda and Arny Freytag (yes I was teased about my two months at Glamour Shots constantly). I met some talented people along the way and was able to work as an assistant and retoucher for Alan Weissman, an established and well-respected celebrity photographer in Hollywood. I’ve been photographing beauty, fashion, contemporary boudoir, and editorial glamor for 16 years on my own since 2003 and to say that I love what I do is an understatement!

I like to style all my shoots, and I’m a bit of a control freak, but I think most hyper artists are. On a typical day, I’m either shooting or purchasing lingerie/wardrobe for shoots while I help my kids with homework.

Please tell us about your art.
I like to think that I help my clients see and feel their real beauty like they’ve never seen or felt before through the images I capture of them during our boudoir sessions. You know highly stylized, assisted shoots with awesome lighting and props and magazine editing should not only be available for size two models with perfect complexions who know exactly how to pose. It should be for every woman out there who has lost her mojo and needs to be reminded of her sexy. I shoot plenty of models yes, and showcase them on my site, but 90% of my real clients are women over 35 with scars, cellulite, rolls, and wrinkles. They too deserve editorial style boudoir photography. They deserve the very best most flattering lighting and photoshop work. They too should wear Agent Provocateur lingerie offered in our studio and given detailed posing directions to flatter their shape during the sessions.

Choosing a creative or artistic path comes with many financial challenges. Any advice for those struggling to focus on their artwork due to financial concerns?
If you really believe you can sell your art, then you should invest the money in it. I had to borrow $5,000 back in 2003 to start my business.

How or where can people see your work? How can people support your work?
My work can be seen on my website www.carolinemalouf.com or Facebook and Instagram. Caroline Malouf Photography. I love and appreciate comments from the heart and do my best to reply almost to every one of them.

Contact Info:

  • Website: www.carolinemalouf.com
  • Phone: 818 512 2288
  • Email: caroline@photographybycaroline.com
  • Instagram: Caroline Malouf Photography
  • Facebook: Caroline Malouf Photography

Image Credit:
Photos: Caroline Malouf
Makeup:
Raven Herschel
Deborah Isshac
Michelle Vanderhule
Juliana Oushana
Marjan Tabibzadeh
Tommi Stugart

Getting in touch: SDVoyager is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

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