Today we’d like to introduce you to Caroline Pavan.
Hi Caroline, thanks for joining us today. We’d love for you to start by introducing yourself.
BAbe started five years ago when we opened one of the first kombucha non alcoholic tasting room in San Diego. We wanted to serve USD students and the community of San Diego. Test our flavors and see if we could expand into kegs and cans in the future.
Our passion for healthy drinks was a driving force to start the business. We wanted to make something good that we were proud to sell and be involved.
We started using all fruits from Stehly Farms (local farm) and that made a huge impact in our flavor profile due to freshness of ingredients paired with high-quality teas.
Today we are in 700+ locations in San Diego, OC, Los Angeles, Arizona, Texas and selling online nationwide.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Biggest hurdle to grow a company and stay in business is always cashflow. We bootlegged this company with our own money. No big groups or VCs involved like most drinking companies in the country do.
Also Distribution. Getting into the big markets is a fight, you need to prove your product sells.
But after five years now, we have the numbers in markets like Jimbos, Jensens, Seaside Market, Erewhon, Central Market, etc… to show that we can compete with the big players like GTS and Health aid with an honest product, beautiful packaging and a simple and humble story.
Alright, so let’s switch gears a bit and talk business. What should we know?
We love San Diego. The founder Vinnie is an American / Brazilian citizen living in SD for 23 years, former licensing agent for One Direction and Iron Maiden (in Latin America) our brewmaster (Travis Davenport) is from Texas and a former big time model (face of Ralph Lauren for many years and worked for Channel, etc. etc.) Our president and part-owner is Carol Pavan a Brazilian architect that left everything behind to start BABe Kombucha.
Marco her husband also left his craft of being a lawyer in Brazil to make this company a success story.
Our people are a sweet bunch from different parts of the country and the world. And we love them!
Babe represent all of us. Our passion for music, for sunsets, for the ocean, for natural ingredients, healthy living and positive vibrations.
Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
Buy our products at local shops, come to our tasting room, tag us on social media, come to our parties (best parties ever). Once you try babe kombucha or Babe Yerba Mate, it’s hard to pick anything else. WE guarantee!
Pricing:
- Average babe kombucha 16oz can $3.99
- Average Babe Yerba Mate 160z can $3.99
Contact Info:
- Email: vinnie@babekombucha.com
- Website: babekombucha.com
- Instagram: https://www.instagram.com/babekombucha/?hl=en
- Facebook: https://www.facebook.com/babekombucha
- Yelp: https://www.yelp.com/biz/babe-kombucha-san-diego
Image Credits
Stormie Kadar
