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Meet Henry DeVries of Indie Books International in Oceanside

Today we’d like to introduce you to Henry DeVries.

Consultants choose Indie Books International because of the added value of our marketing strategy and support. We have a proven track record of working with consultants to attract more high-paying clients by marketing with a book and speech. In the last five years, we have published more than 100 business titles. Our competitive advantage over other indie book publishers is that we bake the marketing into the booking process, rather than offering it as an add-in when the book is finished.

In fact, one of our favorite mottoes is: “The book is the starting line, not the finish line.” Our focus in working with consultants is what happens as a result of the book, and we help our authors get there with ongoing coaching and training sessions in consultant marketing and business development.

Indie books International was founded in April of 2014 in Oceanside, California. Our founders, Mark LeBlanc and Henry DeVries, are consultants and also professional speakers in the $5,000 to $15,000 range. Our chairman, Mark LeBlanc, is past president of the National Speakers Association and has trained more than 1,000 professional speakers in the past twenty years. Our CEO, Henry DeVries, speaks to thousands of business people each year on how to persuade with a story. Henry is a member of the speaker’s bureau for Vistage International, the largest CEO peer-to-peer group in the world, and has helped many Vistage chairs and top speakers get published.

In the last ten years, we have helped ghostwrite, edit and co-author more than 300 business books, including Henry’s McGraw-Hill bestseller How to Close a Deal Like Warren Buffett – now in Chinese. The book, which spent more than 100 days on the Amazon.com business bestseller list, has won multiple ”Best Business Books” of the year awards and achieved numerous Amazon #1 Best Seller Rankings, including:

* #1 in Books > Business & Investing > Marketing & Sales > Sales & Selling
* #1 in Books > Business & Investing > Management & Leadership > Negotiating
* #1 in Books > Business & Investing > Skills
* #1 in Books > Business & Investing > Small Business & Entrepreneurship > Entrepreneurship

Mark’s little book Growing Your Business is an underground bestseller, averaging a quantity order of twenty-five books or more every week for the past twelve years (more than 70,000 copies in print).

Each year Mark and Henry hold more than ten-weekend retreats throughout the country for consultants on marketing, professional speaking, and business development. These are anti-boot camps, with time for reflection and networking with other successful consultants. We call it the Indie books family, and we encourage cross-marketing and support among our family of authors and professional speakers.

We have relationships with some of the most respected publicists and agents in the business and have launched and supported columns in Forbes.com, Inc.com, metro daily newspapers like the New York Daily News and San Diego Union-Tribune, and CBS MoneyWatch, helping clients to gain credibility, free publicity and larger reach.

As a result of our work, consultants get the four Bs: more bookings, more blogs, more buzz, and a path and plan to more business.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Typical of any startup there was a challenge in getting financed. As we continue to grow there is always the yin and yang of more work and the need for more cash flow. Also at the outset, the cost of goods sold was too high. As we matured we have brought cogs down, debt down, and positive cash flow up. These are typical growing pains of any business.

Alright – so let’s talk business. Tell us about Indie Books International – what should we know?
When you work with Indie Books International Inc., the focus is not on just getting a book published; the focus is on what happens as the result of the book. Our competitive advantage is that we are book producers who are partnering with you on the project, not a mere book publishing service that takes on all comers.

You can turn to us for help with the preparation, publication, and promotion of a book that grows your business puts money in the bank and helps you make the difference you want to make. Indie Books International was founded by two best-selling authors who educate consultants and business leaders that the publication of the book is the starting line, not the finish line. Here is the catch: Because Mark LeBlanc and Henry DeVries are involved in every book project; we can only take on a limited number of projects per year.

Many business leaders have a great idea for a book but lack the time or energy to pursue all of the details to produce a book that gets results. They know it is a tough, long process to write a book and get it published by a traditional publisher or self-published. If you have an idea for a book that would shine a spotlight on your company, cause, or career — but you lack the time and expertise to make it happen — you can turn to us to be your book producer. We are a boutique, niche publisher of books that can help you write, publish, and market your royalty-earning book in less than a year.

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Image Credit:
Melissa Jacobs

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