Today we’d like to introduce you to Ian Campbell.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I started out as a consultant when I was in my early twenties. I kind of just fell into the job by striking up a conversation with someone at a bar who turned out to own a business. He liked my ideas and asked if I could help advise him and implement the ideas that we came up with. I did and next thing I knew I had a consulting business – not a bad leap for a guy who thought he was going to be a classical guitarist.
Over the course of the following years, I developed my consulting practice and eventually came to a point where I decided to develop a white labeled reseller relationship with a San Diego based software company called Greenrope. Eventually I made the decision to make selling that software the primary focus of my business.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
There are no smooth roads in entrepreneurship. I’ve gone through two recessions and come close to losing it all on a couple of occasions. I’ve also seen issues with clients, partners, vendors and plenty of other people that have created plenty of “two steps forward, one step back” scenarios.
Please tell us about Mission Suite.
My business is all about helping business owners, sales people and sales teams get more first meetings and ultimately closing more deals as a result of it. Tactically, we sell CRM and marketing automation software that helps automate the work that goes in to sales and marketing.
I think what I’m proudest of with my company is that we offer a great tool and do so at a cost that allows smaller organizations to actually afford it. No one is better served by using the force multipliers of automation technology than smaller businesses but they’re all so expensive that those who need them most can’t afford to use them. I’m proud of the fact that we’re able to do that.
If you had to go back in time and start over, would you have done anything differently?
Focus, focus, focus. My biggest challenge was that I went through two recessions over the course of my business and, during that time, I started splitting my focus into other revenue streams. While that helped to keep me afloat during tough years when people weren’t hiring consultants, that also took my focus off of the primary end goal of my business.
If I were to start again, I’d keep my eye on the ball a little better.
Contact Info:
- Website: www.themissionsuite.com
- Phone: 855-429-3227
- Email: sales@themissionsuitec.om
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