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Meet Andrew Gottlieb of No Typical Moments in Encinitas

Today we’d like to introduce you to Andrew Gottlieb.

Andrew, can you briefly walk us through your story – how you started and how you got to where you are today.
Throughout college, I was following a very traditional path of where my career was heading which began by interning on Wall Street. I think I speak for a lot of college students when I say that I was never asked ‘What do you actually enjoy doing?’ I was always a great student, but I was never truly passionate about what I was doing. I was doing it because I thought I was supposed to.

Fortunately, that summer in NYC saved a decade of my life by exposing me to the world of finance which was the exact opposite path that I wanted my life to go down. From not just the actual work I’d be doing each day, but to the quality of life that I saw from the people I interned for.

After that summer, it put me on the path to start to think about how I could have a career that merged purpose and profit.

However, it wasn’t exactly smooth sailing for the remaining two years of college as I dove into an exploration of any and everything that interested me. I even went as far as deciding to volunteer in NYC the summer after I graduated from college to create more space for self-exploration.

Within that exploration process, I discovered a podcast that talked about a man who lived on the beach in Costa Rica while running an internet-based business. That hooked me into the world of digital marketing.

It took another 1.5 years of working on No Typical Moments on the nights and weekends until I was finally ready to pursue it full time in September 2012. I quit my job at a minor league baseball team with a few thousand dollars saved up, moved back home and got to work on landing our first paying clients.

Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Absolutely not. I feel that anyone who says that building a company is a smooth road is full of it.

It’s one of the hardest and loneliest paths that you can pursue when you are just getting started. I began this journey at 23 and I soon realized that none of my friends from high school and college were on the same journey as me. This created a lot of disconnect from my friends because I was obsessively attempting to build a company. I had zero social life.

As the business progresses, however, there are still challenges that arise. They take different forms such as getting fired from projects and having teammates leave your company unexpectedly. As you develop more emotional resiliency you just need to learn how to roll with the punches and to not take it personally. As we continue to grow, I’m sure there will be new challenges that will be waiting for us.

Please tell us about No Typical Moments.
I am the Founder & CEO of No Typical Moments. Our mission is to implement and teach solutions to create, build and scale global impact brands. Our main way that we’ve been carrying out this mission for the past six years has been through collaborating with social enterprises on online customer acquisition. This has included projects with Eckhart Tolle, Lisa Nichols and the NRDC to name a few.

The School for Humanity is our latest creation to empower small businesses with the strategies we implement for our clients, but it’s packaged in a 6-week online program to implement these strategies internally. Lastly, our organization is focused on launching a microgrant this fall aimed at women-owned businesses tackling one of the Global Goals.

Do you look back particularly fondly on any memories from childhood?
My favorite (and first) childhood memory is attending the 1995 AFC Championship Game in which the Pittsburgh Steelers beat the Indianapolis Colts.

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1 Comment

  1. mark weingarden

    March 30, 2018 at 12:30 pm

    Very impressive Andrew. Can’t say I totally understand but I appreciate the passion and energy that has enabled you to accept the risk of doing your own thing.
    I wish you endless luck, perseverance, and success.
    Mark Wewingarden

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