Today we’d like to introduce you to Trevor Farrow.
Trevor, can you briefly walk us through your story – how you started and how you got to where you are today.
Lume Cube’s history is a humble one. No big Venture Capital investment, no seed money from wealthy family members, just good old fashion HARD WORK is done in between surf/brainstorm sessions in beautiful San Diego, California. The initial concept came to life via a Kickstarter Campaign in November of 2014. With a goal of $56,000, the small Lume Cube team found themselves fully funded with over $229,00 after 30-days of hustle. With that, the concept was proven & the market had spoken, they desperately wanted a small, portable, durable lighting device for photo & video.
After 12 months of development (and countless improvements on the original concept) Lume Cube made its official debut into the retail space in late 2015. Within the first three years, the product found distribution in over 35 countries, secured a home on the shelves of every Apple Store around the world, and had over 100,000 customers in 70+ countries.
Today, the growing team has grown exponentially and operates out of sunny San Diego, California. With a passionate team of A+ employees and leadership dedicated to building a great brand, Lume Cube proudly sits among the world’s leading companies creating innovative products for content creators. With lighting solutions now expanding to drones, cameras, action cameras, phones, computers, and more, the sky is the limit, the team is hungry, and the future is bright (pun intended).
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
The road to where we are today has not been all sunshine and rainbows. One thing we wish we had kept in mind: be careful what you wish for! When offering your product to crowdsourcing sites, be prepared to be very successful… To kickstart the company, Lume Cube went to the Kickstarter crowd for support. Lume Cube quickly surpassed its goal and went on to raise $230,000 on Kickstarter, taking the company from a group of guys in a garage with zero customers to a group of guys in a garage with 1,600 customers awaiting their purchase. After many back-and-forths with our manufacturer and design team, we were finally able to deliver the first batch of Lume Cubes to our faithful Kickstarter backers.
Please tell us about your business.
Our Motto is simple: BETTER LIGHT = BETTER CONTENT. At Lume Cube, we live to help you create better content. We believe limitations shouldn’t be placed on your creativity based on the gear you have, the light of day, or the environment you’re in. We are a group of Content Creation nerds who spend our lives diligently creating, building, & marketing products that we believe will make your life, your adventures, and your content better.
Everything we make must fit our 4 Pillars of Product Design: Make it PORTABLE. Make it DURABLE. Make it QUALITY. Make it USER-FRIENDLY. We are proud to have hundreds of thousands of customers around the world supporting our ever-growing product line. The sun goes down every day…Don’t be left in the dark
Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
We have to give credit to the day one supporter and early-adopters who helped bring us to life. Two of Lume Cube’s first products came to life on Kickstarter, raising over $600,000 between the two campaigns. These early customers took a risk on backing our idea and we couldn’t be more grateful for their support in helping us get to where we are today!
Also, a huge shoutout to the Lume Cube brand ambassadors around the globe! We have 300+ AMAZING creators who are on the front lines showing the world what is possible with Lume Cubes. We wouldn’t be where we are today without our group of creators.
Pricing:
- Lume Cube 2.0 – $89.95
- Lume Cube AIR – $69.95
- Lume Cube Panel – $149.95
- Lume Cube Drone Lighting – $189.99
- Lume Cube Strobe (Anti-Collision Lighting for Drones) – $49.95
- Lume Cube Streamer Lighting Kit – 179.99
Contact Info:
- Address: 2870 Whiptail Loop east
ste. 104
Carlsbad, CA - Phone: 8583526067
- Email: trevor@Lumecube.com
- Instagram: https://www.instagram.com/lumecube/?hl=en
- Facebook: https://www.facebook.com/lumecube/
- Twitter: https://twitter.com/LumeCube
- Other: www.lumecube.com
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