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Meet Veronica Terrazas Konecke of Aloisia Beauty

Today we’d like to introduce you to Veronica Terrazas Konecke.

Hi Veronica, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
For the last 15 years, my husband and I have run a medical device company importing diagnostics from Korean manufacturers. It was through this relationship and experience that I gained first hand experience with quality standards of Korean manufacturing, and later on became passionate about the philosophies of Korean skin care. This passion drove me to partner with one of Korea’s leading skin care labs to launch Aloisia Beauty, an authentic Clean K-Beauty brand with amazing products that respect the skin and reimagine the daily skin care ritual as an effective and pampering experience.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
Yes and No! In terms of our team and product offerings, it has been the best, most fulfilling experience of my life. We are a very small team, but we work with shared passion and drive to share our products with the world. We launched our signature product, the 7 Day Skin Care System, in November 2019, followed by our Honey Glow, Soothing Aloe and Aqua Collagen Masks in January and we were off and running and had even secured retail distribution, but then with the pandemic, this all came to a crashing halt. However, we just kept moving forward, pivoted our sales strategy, and continued launching our innovative products including our highly popular DEEP Hydration Aloe Mist, which quickly became a fan favorite. We are now getting ready to launch three new amazing products in the first quarter of this year that will bring significant benefits to our customers.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Some of the unique differentiators that Aloisia Beauty offers include blending the centuries-old Korean beauty principle of committed skin care with modern science, signature formulations, and clean, responsive ingredients. Aloisia Beauty is committed to clean beauty, as we are well aware of the skin being our largest organ, and how important it is to consider what we are placing our skin and how that affects our overall well being. Aloisia Beauty’s products are based on performance; they smell great; feel luxurious; and, provide people with that healthy, youthful glow they desire, all while being free of parabens, phthalates, formaldehyde/formaldehyde donors, mineral oils, and other ingredients that have shown to be health harming. We are also very proud of the fact that we are a majority woman owned business.

What was your favorite childhood memory?
My favorite childhood memory has to be Christmas eve celebrations at my mom’s house in Tijuana, this was the time when my cousins and I would giggle, eat sweet treats and wait with anticipation for Santa to come. Being so close to the border, we grew up embracing both the Mexican and American traditions of celebrating Christmas Eve, and it was always just so fun to be all together.

Pricing:

  • 7 Day Skin Care System $55
  • Honey Glow Mask $8.50
  • Aloe Soothing Mask $8.50

Contact Info:

Image Credits
Isabella Martinez-Funcke

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