Today we’d like to introduce you to Aliya Bora.
Aliya, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
Right now, I work as a Creative Producer & Content Designer, but I never originally planned to do these things as a career.
I always loved writing stories in grade school, and loved playing with paint colors and seeing how they mix together. When it came time to go to college, I decided to make a “safe” choice and study biology. I worked in the healthcare division of a company after college, but really missed not having any art or creativity in my life. Well… the recession happened and I lost my job in that company, and it forced me to reevaluate my life and what I wanted in a career.
I decided to go back to school to study graphic design and broadcast journalism at San Diego City College, but I couldn’t pick between the two degrees because I liked both so much, so I ended up doing both programs!
After that, I landed a job in TV news working at FOX 5 San Diego, and that’s where I learned how to do everything in media, from writing scripts to producing TV segments, to being in front of a camera. I also took it upon myself to learn video editing as well, so I could be a full-scale visual storyteller. Through studying design and journalism concurrently, I have the tools under my belt to tell visual stories through video, writing, color & typography, etc.
Later, I moved to New York City to get my Master’s in Journalism at Columbia University, and worked in national media as a News Fellow at NBC News. I left that to become a Creative Content Producer, traveling all over the world producing live shows and events.
However, I was still pulled toward something artistic, so I started my company, Aliya Bora Creative, and started watercoloring for fun in my spare time and selling my prints on Society 6. Having a media and design background is so valuable. I still use design thinking in everything that I do and I love working in both worlds. I split my time between consulting, producing media for solopreneurs and small businesses, and designing art prints and graphics.
Has it been a smooth road?
It hasn’t been a smooth road, but I am actually thankful for the struggles. If I had not lost my job in the great recession, I wouldn’t have had to think hard about what I want to do in life, and wouldn’t have taken a leap of faith to go back to school to pursue my passions (design & media).
I didn’t know how I was going to pay for school, but I believe if you set clear intentions the universe will jump in and support you — and it did. I ended up getting a scholarship for adult students and that’s how I was able to complete my programs.
Today, I am a one-woman show, so it can be challenging to handle the admin aspects of running a business. Like most entrepreneurs, I’m learning as I go. I love what I do, so I wouldn’t change it for the world.
We’d love to hear more about your work.
We live in a social media driven world now where both the voice and the visuals matter, so I love using my design and video producing background to consult with women business owners, and help them produce amazing social media videos for their companies.
Having a design background makes me unique because I make sure all the visuals, typography, and layouts are on brand, as well as writing and producing video content.
I offer 3 packages right now on my Services page:
Consulting Sessions – these are one-hour sessions that people can book me to help them with their video needs. If you need some training or have a specific project in mind you can book these out. If you decide to book a whole producing package with me I’ll roll the cost of the consulting session into the producing package.
Producing Package: This is a high-level package where we come up with a content plan based on your business and sales needs, write scripts, rehearse and shoot your planned content. Editing can be added as well a la carte. This is a highly customizable package built to fit your business.
Media Training: Do you have a TV or podcast appearance coming up? Are you nervous about how you’ll sound on camera or how to answer questions, and want some practice? There is an art to appearing on camera and on podcasts, and media training can help you get over your nerves and have a great show. If you want customized help planning out your talking points and working on your performance, feel free to book a one-hour media training session with me.
I also love to paint watercolors inspired by my world travels, you can shop them here. My latest design, Color Pop Confetti, is bursting with color and is my favorite! I also blog about my travels and highlight my favorite sites and activities from around the world.
Is our city a good place to do what you do?
San Diego is a great place to live and run a business. I don’t think people realize it’s actually a hidden gem of a lot of media talent. I am in awe of and have so much respect for many of the media professionals I’ve worked with in this city. We are so close to LA, and LA tends to get most of the business. San Diego is a great place to invest in media production, there is a wealth of talent here.
- Website: aliyabora.com
- Instagram: https://www.instagram.com/aliyaboracreative/?hl=en
- Pinterest: https://www.pinterest.com/aliyabora/
- YouTube: https://www.youtube.com/channel/UCAeduLUcfJh4HKkbH2YIC5Q
- Shop my Art Prints: https://society6.com/aliyabora?curator=aliyabora