Today we’d like to introduce you to Kelly Cochran.
So, before we jump into specific questions about what you do, why don’t you give us some details about you and your story.
I am a proud corporate America dropout, best-selling author and keynote speaker. My first book, “LOUD: Silence Your Critics & Turn Up The Volume On Your Life,” recently launched as a #1 Amazon Best Seller!
But, the road to get here was not exactly smooth…
My life followed the path that many women’s do: I got good grades in high school in order to get into a good college. I studied hard in college so that I could land a steady job after graduation. I worked my way up from an entry-level marketing job to running an entire marketing team.
On paper, I was living the American dream. Yet, I still felt this gnawing emptiness inside.
I loved the work, but my workplace environment didn’t love me in return. I am a born questioner with a naturally loud personality, and those traits just aren’t appreciated in corporate America, especially as a female. Over the years, I realized that what my higher-ups truly wanted was a “yes” girl, and that just wasn’t me.
So, I was fired. A lot.
I slammed my head against the corporate glass ceiling for a good 15 years until I just couldn’t do it anymore. I was tired of letting old white men in the C Suite determine my worth and value. I was bound and determined to figure out just how far I could go on my own, so I decided to become my own boss once and for all.
My brand, Loud Blonde, inspires women to live their loudest lives. I love to work one-on-one with other driven, Type-A females who are tired of wishing for a better life and instead are ready to take massive action to make their dreams come true.
There are so many women who feel stuck, disillusioned, and hopeless in this country right now. I hope that my story and my journey can inspire my fellow females to go out and start living the life they truly deserve. I want to empower every woman to start living life at full volume.
We’re always bombarded by how great it is to pursue your passion, etc. – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
I think if people knew how hard it was to be an entrepreneur, no one in their right mind would do it! It is definitely not easy. Entrepreneurship is a crazy rollercoaster with unending twists and turns. But it’s always thrilling, to say the least!
One of the most shocking things you’ll encounter when you start living life on your own terms is that some of your closest confidants will not be on board. That is because your family and friends have one job: to keep you safe.
When you start to blaze your own trail and follow your own path, they will get scared. They have no reference for the mountain you’re trying to climb. So, they will give you all of their doubts, fears, and worries instead of the encouragement you so desperately seek.
Imagine you tell your family, “I’m going to go climb Mount Everest!” They may come back with concerns about the altitude, the cold, or the dangers of avalanche.
My advice to other women who are looking to strike out on their own is to surround yourself with people who have already been where you want to go.
You wouldn’t ask your friend who is afraid of heights to help you climb a mountain, would you? You would hire the most experienced guide you could find, one who has already taken the journey hundreds of times; the person who knows the safest, surest way to the top.
Only someone who has been where you want to go can give you honest advice, both about how to avoid falling into a crevasse and how to prepare for the majestic view that awaits you at the summit.
What do you do, what do you specialize in, what are you known for, etc. What are you most proud of? What sets you apart from others?
I’m known as the Loud Blonde, for obvious reasons. It still cracks me up when I’m out and about in San Diego and someone will shout, “Hey, it’s Loud Blonde!” from across the room. Makes me proud that I nailed my branding.
I currently work as a high-performance coach for females who are tired of living life below their potential. My LOUD brand and coaching system is based around helping women find their loudest voice and live their loudest life. So many women have vision boards and goal sheets, but they never take the steps necessary to accomplish their goals. I love helping women take massive, inspired action.
My 8-week program uncovers a client’s past successes and current stumbling blocks, then we co-create her dream future that is both attainable and wildly exciting. Each week includes actionable steps to get her unstuck and working towards actually achieving her goals. Of course, with my 17 years of marketing expertise, some good old fashioned marketing advice is bound to creep into our coaching sessions too.
My program is perfect for the woman who is looking to switch careers, write a book, launch a new business, or check off a big dream that has been on her bucket list for years.
There’s a wealth of academic research that suggests that a lack of mentors and networking opportunities for women has materially affected the number of women in leadership roles. Smart organizations and industry leaders are working to change this, but in the meantime, do you have any advice for finding a mentor and building a network?
I recently heard a statistic that only 3% of people have what it takes to be a successful entrepreneur; the other 97% work for them.
If you truly want to make it on your own, you absolutely cannot do it alone. The first thing I did when I left corporate life was to find a group of women who were already blazing their own trails in the business world. I am a proud member of Dames Collective and Tuesdays Together, and both are amazing groups of supportive entrepreneurs based right here in San Diego.
I also treat myself like a commodity. I am always learning and practicing to improve my game. If a professional athlete like Tiger Woods has a coach, why shouldn’t I? I worked with a book coach to write my memoir, a speaking coach to create my first keynote, and I am currently working with my own high-performance coach to take my own business to the next level.
I also listen to business and personal development podcasts anytime I’m in the car or walking the dogs. I am constantly feeding my brain positive, stimulating information to stay sharp and motivated.
- LOUD High-Performance Coaching (8-Week Program): $2,997
- LOUD: Silence Your Critics & Turn Up The Volume On Your Life [Amazon]: $19.95
- Website: https://www.loudblonde.com
- Email: firstname.lastname@example.org
- Instagram: https://www.instagram.com/loudblonde
- Facebook: https://www.facebook.com/loudblondekelly
- Twitter: https://www.twitter.com/loudblondekelly
- Other: bit.ly/loud-book
Meg Marie McMillan Photography